Articles & Blogs
Your CRM’s not broken — it’s untapped.
In her latest article, Nikki Barnes, Head of Implementations at Bright Talent, breaks down how to unlock the full potential of your recruiting CRM, transforming it from a dusty data dump into a pipeline powerhouse.
Automate smarter. Integrate better. Lead stronger. Before you pull the plug on your CRM, give it a reboot!
AI is the undisputed disruptor in HR tech today. From using generative AI to craft job descriptions and employee communications to the emerging use of chat bots and other agentic applications, AI offers HR departments many ways to streamline operations while creating richer candidate and employee experiences.
It all sounds great, right? The thing is, how do you make your existing HR technology and all these emerging AI opportunities work seamlessly together?
Then how do you translate those tech investments into measurable ROI for the C-Suite?
At first, Bright Talent founder and president Brenan German found himself struggling with how to think about McKinsey's new operating model for people management. But a documentary on Star Wars and the early days of Industrial Light and Magic gave him just the inspiration he needed to "give it a try."
It had been a while since our Founder and President, Brenan German, had been to SHRM -- or any large conference, for that matter. He worried he'd be a little "out of shape," but he dusted off his business shoes, pulled out the business cards and spent a day working the expo floor at SHRM San Diego.
We're happy to announce Brenan survived to tell the tale, and you can read it now in his blog:
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